academy.com Website Overview & Technology Report
🤖 AI Summary
We performed a comprehensive analysis of academy.com on 2026-06-27. The website returned an HTTP 200 status code with a server response time of 9922ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 897 KB.
Warning: The website does not have a valid SSL certificate. Visitors may see security warnings in their browser, and data transmitted to and from this website is not encrypted.
The security headers analysis reveals a score of 20/100 (poor). The following security headers are properly configured: Content-Security-Policy. However, the site is missing Strict-Transport-Security (HSTS), X-Frame-Options, X-Content-Type-Options, Referrer-Policy, and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks.
Our technology detection scan identified 7 technologies across 6 categories powering academy.com. The detected stack includes React, Bootstrap 5.1.3, Vite, Google Tag Manager, reCAPTCHA v3, Google Fonts, and Adobe Fonts. The UI is built with React.
Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, academy.com receives an overall trust score of 61/100, classified as "Likely Safe".
HTTP Response
Status200 OK
Response Time9922ms
ProtocolHTTP/2
Page Size897 KB
CompressionGzip
Compression Savings~60.0%
CDNNo
Server—
Total Requests942
3rd Party Domains16
Redirect1 hop(s)
Detected Technologies (7)
⚛️ React
🎨 Bootstrap
🔨 Vite
🏷️ Google Tag Manager
🔒 reCAPTCHA v3
🔤 Google Fonts
🔤 Adobe Fonts
Security Headers
✓
Content-Security-Policy
Set ✓
✗
Strict-Transport-Security (HSTS)
Not set
✗
X-Frame-Options
Not set
✗
X-Content-Type-Options
Not set
✗
Referrer-Policy
Not set
✗
Permissions-Policy
Not set
SSL Certificate
IssuerSectigo Limited
Issuer FullcountryName=GB, organizationName=Sectigo Limited, commonName=Sectigo Public Server Authentication CA OV R36
SubjectcountryName=US, stateOrProvinceName=Texas, organizationName=Academy, Ltd., commonName=simapi.academy.com
Type—
TLS VersionTLS 1.2
Cipher SuiteAES128-SHA
Algorithm—
Issued—
Expires— (? days)
SANs—
academy.com Trust Score & Safety Analysis
🤖 AI Summary
After conducting a thorough safety and legitimacy analysis, academy.com receives a trust score of 61/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases.
The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a none policy, and DKIM (DomainKeys Identified Mail) providing cryptographic email verification.
Areas of concern include: no X-Frame-Options header, which could allow the site to be embedded in malicious iframes (clickjacking), missing Referrer-Policy, potentially leaking URL information to third parties, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved.
We checked academy.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Trust Signals
✅ Valid HTTPS
✅ SPF configured
✅ DMARC configured (p=none)
✅ DKIM configured
⚠️ DNSSEC not enabled
✅ Sitemap.xml found
⚠️ Missing X-Frame-Options
⚠️ Missing Referrer-Policy
Blacklist Checks (8/8 clean)
✓
Google Safe Browsing
clean
✓
Phishtank
clean
✓
Urlhaus
clean
✓
Openphish
clean
✓
Dnsfilter
clean
✓
Spamhaus Dbl
clean
✓
Surbl
clean
✓
Virustotal
clean
academy.com Technology Stack & Detected Technologies
🤖 AI Summary
Our technology detection engine scanned academy.com and identified 7 distinct technologies across 6 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records.
UI Library: React — handles the user interface rendering and component management for academy.com.
CSS Framework: Bootstrap (version 5.1.3) — provides the styling and responsive layout system for academy.com.
Build Tool: Vite — bundles and optimizes the JavaScript and CSS assets for academy.com.
Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for academy.com.
Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for academy.com.
Fonts: Google Fonts and Adobe Fonts — delivers web fonts for typography for academy.com.
We also extracted the following tracking identifiers: Google Tag Manager container GTM-PRVTBFC and Intercom App ID 1572699554. These IDs can be used to identify other websites operated by the same organization.
UI Library
CSS Framework
Build Tool
Tag Manager
🏷️ Google Tag Manager(95%)
Security
Fonts
🔤 Google Fonts(95%)🔤 Adobe Fonts(95%)
Tracking IDs
gtm_idGTM-PRVTBFC
intercom_app_id1572699554
academy.com Performance, Speed & Core Web Vitals
🤖 AI Summary
academy.com delivers its homepage in 9922ms (server response time), which is considered slow by industry standards. The total page weight is 897 KB, and we detected 942 resource requests loading assets from 16 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain.
The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections.
Asset minification status: 1 out of 18 CSS files and 4 out of 9 JavaScript files are minified. Minifying the remaining 22 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality.
From an environmental perspective, each page view of academy.com produces approximately 0.44g of CO₂, earning a carbon rating of D. The website's carbon footprint could be reduced by optimizing images, enabling compression, reducing third-party scripts, and leveraging caching. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 897 KB is the primary factor in this calculation.
Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for academy.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Core Web Vitals data not available
Requires CrUX API key configuration
Carbon Footprint
CO₂ per page view0.44g
RatingD
Page Weight & Optimization
HTML Size897 KB
CompressionGzip
Compression Savings~60.0%
CDNNo
Total Requests942
3rd Party Domains16
CSS Minified1/18
JS Minified4/9
academy.com DNS Records, Email Authentication & Domain Registration
🤖 AI Summary
academy.com resolves to the IPv4 address 174.46.23.26, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 1 A record(s) configured.
The domain name system is managed by 7 name servers: ns1.markmonitor.com, ns2.markmonitor.com, ns3.markmonitor.com, ns4.markmonitor.com, ns5.markmonitor.com, ns6.markmonitor.com, and ns7.markmonitor.com. Having 7 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used.
Email for academy.com is handled by Microsoft 365 with 1 MX records configured: academy-com.mail.protection.outlook.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server.
SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a none policy — a monitoring-only setting that doesn't enforce any action on unauthorized emails. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit.
DNSSEC is not enabled for academy.com. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions.
Our subdomain enumeration scan discovered 6 active subdomains for academy.com: api.academy.com, app.academy.com, help.academy.com, mail.academy.com, smtp.academy.com, and www.academy.com. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.
DNS Records
NS
ns1.markmonitor.com
ns2.markmonitor.com
ns3.markmonitor.com
ns4.markmonitor.com
ns5.markmonitor.com
ns6.markmonitor.com
ns7.markmonitor.com
MX
academy-com.mail.protection.outlook.com
Email & Authentication
MX ProviderMicrosoft 365
Registrar—
Organisation—
Country—
Contact—
Registered—
Expires—
Domain Age—
IPv6 SupportNo
Subdomains (6 found)
api.academy.com app.academy.com help.academy.com mail.academy.com smtp.academy.com www.academy.com
academy.com Page Content, Images & Accessibility
🤖 AI Summary
The homepage of academy.com contains 2,136 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 1 H2 headings, 8 H3 headings, 0 H4 headings.
The page includes 43 images. 9 images (21%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 79% of images have proper alt text — we recommend adding descriptive alt attributes to all images.
The link structure consists of 821 internal links pointing to other pages on the same domain and 14 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 9 external JavaScript files, 18 CSS stylesheets, and 0 iframes on the page.
The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages), Schema.org structured data (ItemList, Offer, Organization, and WebPage), and Progressive Web App (PWA) manifest (enabling app-like installation).
Notable missing features: robots.txt. Adding these could improve search engine discoverability and rich result eligibility.
We detected the following payment methods accepted on academy.com: Mastercard, Apple Pay, and Klarna. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates.
The website has social media presence across 5 platforms: Facebook (@Academy), Twitter (@academy), Instagram (@academy), Pinterest (@academy), and Github (@twbs). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.
Content Structure
H1—
H2 Tags1
H3 Tags8
H4 Tags0
H5 Tags0
H6 Tags0
Internal Links821
External Links14
Assets & Features
JavaScript Files9
JS Minified4/9
CSS Files18
CSS Minified1/18
Iframes0
Images43
Missing Alt9
SitemapYes ✓
Robots.txtNo
PWAYes ✓
AMPNo
RSS FeedNo
Schema.org Types
ItemListOfferOrganizationWebPage
Payment Methods Detected
💳 Mastercard💳 Apple Pay💳 Klarna
Social Media Presence
Facebook: @AcademyTwitter: @academyInstagram: @academyPinterest: @academyGithub: @twbs
academy.com SEO Analysis, Meta Tags & Open Graph
🤖 AI Summary
The title tag for academy.com is too long at 88 characters: "Academy Sports + Outdoors | Quality Sporting Goods | Top Hunting, Fishing & Outd...". At 88 characters, the title will likely be truncated in Google search results (recommended: 50-60 characters). Consider shortening it while keeping the most important keywords at the beginning.
The meta description is 167 characters (slightly long): "Shop Academy Sports + Outdoors for sporting goods, hunting, fishing and camping equipment. Find recreation and leisure p...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results.
The canonical url is correctly set to https://www.academy.com/, preventing duplicate content issues, the page language is declared as en, and a favicon is configured.
Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Academy Sports + Outdoors | Quality Sporting Goods | Top Hun..."), OG description, OG image (social sharing thumbnail), OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol.
The site implements Schema.org structured data with the following types: ItemList, Offer, Organization, and WebPage. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.
Google SERP Preview
Academy Sports + Outdoors | Quality Sporting Goods | Top Hunting, Fishing & Outdoor Gear
https://academy.com
Shop Academy Sports + Outdoors for sporting goods, hunting, fishing and camping equipment. Find recreation and leisure products, footwear, apparel, grills, bikes, g...
Meta Tags
TitleAcademy Sports + Outdoors | Quality Sporting Goods | Top Hun...
Title Length88 chars
Meta Desc Length167 chars
H1—
Languageen
Canonicalhttps://www.academy.com/
Meta Robotsnot set
Meta Keywordsnot set
Schema.org & Social
Schema TypesItemList, Offer, Organization, WebPage
OG Typewebsite
OG ImageSet ✓
Twitter Card—
FaviconSet ✓
Open Graph Preview
academy.com
Academy Sports + Outdoors | Quality Sporting Goods | Top Hunting, Fishing & Outdoor Gear
Shop Academy Sports + Outdoors for sporting goods, hunting, fishing and camping equipment. Find recreation and leisure products, footwear, apparel, grills, bike
academy.com Related Domains & Cross-References
🤖 AI Summary
Related domain discovery works by finding other websites that share the same IP address, Google Tag Manager container ID, Google Analytics property, or advertising pixel IDs with academy.com. This data becomes available after batch-crawling the domain database — individual domain lookups cannot populate this section. We extracted the following tracking IDs that can be used for cross-referencing: gtm_id: GTM-PRVTBFC, intercom_app_id: 1572699554.
Tracking IDs for Cross-Referencing
gtm_idGTM-PRVTBFC
intercom_app_id1572699554
Related Domains
Related domain data requires database (populated after batch crawl)