goodhousekeeping.com Website Overview & Technology Report
🤖 AI Summary
We performed a comprehensive analysis of goodhousekeeping.com on 2026-06-27. The website returned an HTTP 200 status code with a server response time of 37939ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 802 KB.
Warning: The website does not have a valid SSL certificate. Visitors may see security warnings in their browser, and data transmitted to and from this website is not encrypted.
The security headers analysis reveals a score of 70/100 (good). The following security headers are properly configured: Content-Security-Policy, Strict-Transport-Security (HSTS), X-Content-Type-Options, and Referrer-Policy. However, the site is missing X-Frame-Options and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks.
Our technology detection scan identified 8 technologies across 8 categories powering goodhousekeeping.com. The detected stack includes Magento, Next.js chunks, Webpack, Google Analytics 4, Google Tag Manager, reCAPTCHA v3, Fastly, and Vimeo. The primary e-commerce platform is Magento. The site uses Next.js as its primary framework (version chunks).
Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, goodhousekeeping.com receives an overall trust score of 75/100, classified as "Likely Safe".
HTTP Response
Status200 OK
Response Time37939ms
ProtocolHTTP/2
Page Size802 KB
CompressionGzip
Compression Savings~60.0%
CDNNo
Server—
Total Requests411
3rd Party Domains15
Redirect1 hop(s)
Detected Technologies (8)
🛒 Magento
🔧 Next.js
🔨 Webpack
📊 Google Analytics 4
🏷️ Google Tag Manager
🔒 reCAPTCHA v3
☁️ Fastly
🎬 Vimeo
Security Headers
✓
Content-Security-Policy
Set ✓
✓
Strict-Transport-Security (HSTS)
Set ✓
✗
X-Frame-Options
Not set
✓
X-Content-Type-Options
Set ✓
✗
Permissions-Policy
Not set
SSL Certificate
IssuerGlobalSign nv-sa
Issuer FullcountryName=BE, organizationName=GlobalSign nv-sa, commonName=GlobalSign Atlas R3 DV TLS CA 2026 Q2
SubjectcommonName=*.bazaar.com
Type—
TLS VersionTLS 1.3
Cipher SuiteTLS_AES_128_GCM_SHA256
Algorithm—
Issued—
Expires— (? days)
SANs—
goodhousekeeping.com Trust Score & Safety Analysis
🤖 AI Summary
After conducting a thorough safety and legitimacy analysis, goodhousekeeping.com receives a trust score of 75/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases.
The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a quarantine policy, and DKIM (DomainKeys Identified Mail) providing cryptographic email verification.
Areas of concern include: no X-Frame-Options header, which could allow the site to be embedded in malicious iframes (clickjacking), the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved.
We checked goodhousekeeping.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Trust Signals
✅ Valid HTTPS
✅ HSTS enabled
✅ SPF configured
✅ DMARC configured (p=quarantine)
✅ DKIM configured
⚠️ DNSSEC not enabled
✅ Robots.txt found
⚠️ Missing X-Frame-Options
Blacklist Checks (8/8 clean)
✓
Google Safe Browsing
clean
✓
Phishtank
clean
✓
Urlhaus
clean
✓
Openphish
clean
✓
Dnsfilter
clean
✓
Spamhaus Dbl
clean
✓
Surbl
clean
✓
Virustotal
clean
goodhousekeeping.com Technology Stack & Detected Technologies
🤖 AI Summary
Our technology detection engine scanned goodhousekeeping.com and identified 8 distinct technologies across 8 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records.
Ecommerce: Magento — powers the online store and shopping functionality for goodhousekeeping.com.
Framework: Next.js (version chunks) — provides the application framework and routing for goodhousekeeping.com.
Build Tool: Webpack — bundles and optimizes the JavaScript and CSS assets for goodhousekeeping.com.
Analytics: Google Analytics 4 — tracks visitor behavior and provides traffic insights for goodhousekeeping.com.
Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for goodhousekeeping.com.
Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for goodhousekeeping.com.
CDN: Fastly — accelerates content delivery by caching assets at edge locations worldwide for goodhousekeeping.com.
Video: Vimeo — provides video hosting and playback for goodhousekeeping.com.
We also extracted the following tracking identifiers: Google Analytics 4 Measurement ID G-G7TMZ0XEZJ and Google Tag Manager container GTM-P5CSJ2ZJ. These IDs can be used to identify other websites operated by the same organization.
Ecommerce
Framework
Build Tool
Analytics
📊 Google Analytics 4(95%)
Tag Manager
🏷️ Google Tag Manager(95%)
Security
CDN
Video
Tracking IDs
ga4_idG-G7TMZ0XEZJ
gtm_idGTM-P5CSJ2ZJ
goodhousekeeping.com Performance, Speed & Core Web Vitals
🤖 AI Summary
goodhousekeeping.com delivers its homepage in 37939ms (server response time), which is considered slow by industry standards. The total page weight is 802 KB, and we detected 411 resource requests loading assets from 15 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain.
The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections.
Asset minification status: 0 out of 1 CSS files and 0 out of 56 JavaScript files are minified. Minifying the remaining 57 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality.
From an environmental perspective, each page view of goodhousekeeping.com produces approximately 0.39g of CO₂, earning a carbon rating of C. This is an average carbon footprint. Optimizing images and reducing unnecessary scripts could further improve this score. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 802 KB is the primary factor in this calculation.
Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for goodhousekeeping.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Core Web Vitals data not available
Requires CrUX API key configuration
Carbon Footprint
CO₂ per page view0.39g
RatingC
Page Weight & Optimization
HTML Size802 KB
CompressionGzip
Compression Savings~60.0%
CDNNo
Total Requests411
3rd Party Domains15
CSS Minified0/1
JS Minified0/56
goodhousekeeping.com DNS Records, Email Authentication & Domain Registration
🤖 AI Summary
goodhousekeeping.com resolves to the IPv4 address 151.101.192.155, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 4 A record(s) configured.
The domain name system is managed by 4 name servers: ns-1057.awsdns-04.org, ns-2043.awsdns-63.co.uk, ns-245.awsdns-30.com, and ns-827.awsdns-39.net. Having 4 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used.
Email for goodhousekeeping.com is handled by Microsoft 365 with 1 MX records configured: goodhousekeeping-com.mail.protection.outlook.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server.
SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a quarantine policy — a moderate setting, directing unauthorized emails to spam/junk folders. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit.
DNSSEC is not enabled for goodhousekeeping.com. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions.
Our subdomain enumeration scan discovered 4 active subdomains for goodhousekeeping.com: blog.goodhousekeeping.com, dev.goodhousekeeping.com, shop.goodhousekeeping.com, and www.goodhousekeeping.com. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.
DNS Records
A
151.101.192.155
151.101.64.155
151.101.128.155
151.101.0.155
NS
ns-1057.awsdns-04.org
ns-2043.awsdns-63.co.uk
ns-245.awsdns-30.com
ns-827.awsdns-39.net
MX
goodhousekeeping-com.mail.protection.outlook.com
Email & Authentication
MX ProviderMicrosoft 365
Registrar—
Organisation—
Country—
Contact—
Registered—
Expires—
Domain Age—
IPv6 SupportNo
Subdomains (4 found)
blog.goodhousekeeping.com dev.goodhousekeeping.com shop.goodhousekeeping.com www.goodhousekeeping.com
goodhousekeeping.com Page Content, Images & Accessibility
🤖 AI Summary
The homepage of goodhousekeeping.com contains 1,352 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 6 H2 headings, 62 H3 headings, 13 H4 headings.
The page includes 103 images. All images have proper alt text attributes ✓, which is excellent for both accessibility (screen readers) and SEO (search engines can understand image content).
The link structure consists of 153 internal links pointing to other pages on the same domain and 45 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 56 external JavaScript files, 1 CSS stylesheets, and 0 iframes on the page.
The site implements the following web standards and features: robots.txt (controls search engine crawling behavior) and Schema.org structured data (CollectionPage, ImageObject, ItemList, ListItem, NewsMediaOrganization, Organization, PostalAddress, Thing, and WebPage).
Notable missing features: XML Sitemap. Adding these could improve search engine discoverability and rich result eligibility.
We detected the following payment methods accepted on goodhousekeeping.com: Discover. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates.
The website has social media presence across 7 platforms: Facebook (@GOODHOUSEKEEPING), Twitter (@goodhousemag), Instagram (@goodhousekeeping), Linkedin (@hearst-magazines), Youtube (@GoodHousekeeping), Tiktok (@goodhousekeepingofficial), and Pinterest (@goodhousemag). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.
Content Structure
H1New Stuff Incoming...
H2 Tags6
H3 Tags62
H4 Tags13
H5 Tags0
H6 Tags0
Internal Links153
External Links45
Assets & Features
JavaScript Files56
JS Minified0/56
CSS Files1
CSS Minified0/1
Iframes0
Images103
Missing Alt0
SitemapNo
Robots.txtYes ✓
PWANo
AMPNo
RSS FeedNo
Schema.org Types
CollectionPageImageObjectItemListListItemNewsMediaOrganizationOrganizationPostalAddressThingWebPage
Payment Methods Detected
Social Media Presence
Facebook: @GOODHOUSEKEEPINGTwitter: @goodhousemagInstagram: @goodhousekeepingLinkedin: @hearst-magazinesYoutube: @GoodHousekeepingTiktok: @goodhousekeepingofficialPinterest: @goodhousemag
goodhousekeeping.com SEO Analysis, Meta Tags & Open Graph
🤖 AI Summary
The title tag for goodhousekeeping.com is good at 65 characters: "Good Housekeeping: Trusted Home Advice, Product Reviews & Recipes". The length is acceptable, though it may be slightly truncated in some search result displays.
The meta description is 205 characters (slightly long): "Discover expert-tested product reviews, modern home tips, cleaning hacks, new recipes, health advice and more from Good ...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results.
The canonical url is correctly set to https://www.goodhousekeeping.com/, preventing duplicate content issues, the page language is declared as en-us, the meta robots directive is set to noarchive,max-image-preview:large,max-snippet:-1,max-video-preview:30,index,follow, and a favicon is configured.
Open Graph meta tags are configured with 3/4 recommended fields: OG title ("Good Housekeeping: Trusted Home Advice, Product Reviews & Re..."), OG description, OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol.
The site implements Schema.org structured data with the following types: CollectionPage, ImageObject, ItemList, ListItem, NewsMediaOrganization, Organization, PostalAddress, Thing, and WebPage. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.
Google SERP Preview
Good Housekeeping: Trusted Home Advice, Product Reviews & Recipes
https://goodhousekeeping.com
Discover expert-tested product reviews, modern home tips, cleaning hacks, new recipes, health advice and more from Good Housekeeping. Since 1885, we've helped you make smart choices for your home and life.
Meta Tags
TitleGood Housekeeping: Trusted Home Advice, Product Reviews & Re...
Title Length65 chars
Meta Desc Length205 chars
H1New Stuff Incoming...
Languageen-US
Canonicalhttps://www.goodhousekeeping.com/
Meta Robotsnoarchive,max-image-preview:large,max-snippet:-1,max-video-preview:30,index,follow
Meta Keywordsnot set
Schema.org & Social
Schema TypesCollectionPage, ImageObject, ItemList, ListItem, NewsMediaOrganization, Organization, PostalAddress, Thing, WebPage
OG Typewebsite
OG ImageNot set
Twitter Card—
FaviconSet ✓