merca20.com

🤖 AI Summary

After conducting a thorough safety and legitimacy analysis, merca20.com receives a trust score of 77/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a quarantine policy, DKIM (DomainKeys Identified Mail) providing cryptographic email verification, and DNSSEC providing authenticated DNS responses. Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks and the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked merca20.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.

🤖 AI Summary

Our technology detection engine scanned merca20.com and identified 9 distinct technologies across 8 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. CMS: WordPress (version 7.0) — manages the content and page structure for merca20.com. CSS Framework: Bootstrap — provides the styling and responsive layout system for merca20.com. Build Tool: Webpack — bundles and optimizes the JavaScript and CSS assets for merca20.com. Analytics: Google Analytics 4 — tracks visitor behavior and provides traffic insights for merca20.com. Advertising: Google Ads and Google AdSense — handles advertising pixel tracking and conversion measurement for merca20.com. Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for merca20.com. JavaScript Library: jQuery — provides utility functions and DOM manipulation for merca20.com. Icon Set: Font Awesome — provides additional functionality for merca20.com. We also extracted the following tracking identifiers: Google Analytics 4 Measurement ID G-30YCP044J6. These IDs can be used to identify other websites operated by the same organization.

🤖 AI Summary

merca20.com delivers its homepage in 25535ms (server response time), which is considered slow by industry standards. The total page weight is 590 KB, and we detected 496 resource requests loading assets from 45 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 19 out of 37 CSS files and 4 out of 8 JavaScript files are minified. Minifying the remaining 22 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of merca20.com produces approximately 0.29g of CO₂, earning a carbon rating of C. This is an average carbon footprint. Optimizing images and reducing unnecessary scripts could further improve this score. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 590 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for merca20.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

🤖 AI Summary

merca20.com resolves to the IPv4 address 172.66.167.25 and also supports IPv6 (2606:4700:10::6814:1f96), demonstrating modern network infrastructure readiness. The domain has 2 A record(s) configured. The domain name system is managed by 2 name servers: rick.ns.cloudflare.com and zara.ns.cloudflare.com. Having 2 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for merca20.com is handled by Google Workspace with 5 MX records configured: aspmx.l.google.com, alt1.aspmx.l.google.com, and alt2.aspmx.l.google.com and 2 more. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a quarantine policy — a moderate setting, directing unauthorized emails to spam/junk folders. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit. DNSSEC is enabled for merca20.com, providing an additional layer of security by cryptographically signing DNS records. This prevents DNS cache poisoning and man-in-the-middle attacks that could redirect visitors to malicious websites. Our subdomain enumeration scan discovered 23 active subdomains for merca20.com: admin.merca20.com, api.merca20.com, app.merca20.com, apps.merca20.com, blog.merca20.com, community.merca20.com, dev.merca20.com, and developers.merca20.com. Plus 15 additional subdomains. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.

🤖 AI Summary

The homepage of merca20.com contains 2,560 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 14 H2 headings, 39 H3 headings, 14 H4 headings. The page includes 83 images. 47 images (57%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 43% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 266 internal links pointing to other pages on the same domain and 22 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 8 external JavaScript files, 37 CSS stylesheets, and 0 iframes on the page. The site implements the following web standards and features: robots.txt (controls search engine crawling behavior), Schema.org structured data (BreadcrumbList, EntryPoint, ImageObject, ListItem, Organization, PropertyValueSpecification, ReadAction, SearchAction, WebPage, and WebSite), and RSS feed for content syndication. Notable missing features: XML Sitemap. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on merca20.com: American Express and Discover. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 5 platforms: Facebook (@RevistaMerca2.0), Twitter (@merca20), Instagram (@merca2.0), Youtube (@UCOPuiVvEo11Ep4Z_VSj7JwQ), and Github (@js-cookie). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

🤖 AI Summary

The title tag for merca20.com is well-optimized at 57 characters: "MERCADOTECNIA MARKETING PUBLICIDAD MEDIO Revista Merca2.0". The length falls within the ideal range for Google search results, ensuring the full title is displayed without truncation. The meta description is 135 characters (well-optimized): "Revista especializada en Mercadotecnia, Publicidad, Medios, Marketing Digital Redes Sociales, Influencers, Promociones e...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results. The canonical url is correctly set to https://www.merca20.com/, preventing duplicate content issues, the page language is declared as es, the meta robots directive is set to index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1, and a favicon is configured. Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Revista Merca2.0 | MERCADOTECNIA PUBLICIDAD MEDIOS MARKETING..."), OG description, OG image (social sharing thumbnail), OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol. A Twitter Card of type summary_large_image is configured, which controls how links appear when shared on Twitter/X. The "summary_large_image" type displays a large image preview, which typically generates higher engagement rates than the basic card type. The site implements Schema.org structured data with the following types: BreadcrumbList, EntryPoint, ImageObject, ListItem, Organization, PropertyValueSpecification, ReadAction, SearchAction, WebPage, and WebSite. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.

🤖 AI Summary

Related domain discovery works by finding other websites that share the same IP address, Google Tag Manager container ID, Google Analytics property, or advertising pixel IDs with merca20.com. This data becomes available after batch-crawling the domain database — individual domain lookups cannot populate this section. We extracted the following tracking IDs that can be used for cross-referencing: ga4_id: G-30YCP044J6.