118information.co.uk

Insight: 118information.co.uk is a UK-based online publication focused on providing business information, with a moderate trust score of 56. While it's not a high-risk domain, our analysis suggests exercising caution. The website's response time is relatively slow, which may impact user experience.

The trust score of 56 indicates a mix of positive and negative factors. While the website has a secure connection (HTTPS) with a strong SSL issuer (Let's Encrypt), it lacks a DMARC record, which is a critical security feature. The presence of Cloudflare, a popular content delivery network, is a positive sign, but the overall trust score is moderate due to these mixed signals.

The website leverages a variety of technologies, including Bootstrap, reCAPTCHA v3, GitHub Pages, and Google Fonts. The use of jQuery and Font Awesome suggests a focus on user experience. With 7 technologies detected, the website's tech stack is relatively diverse, which could be an advantage for users.

118information.co.uk delivers its homepage in 5274ms (server response time), which is considered slow by industry standards. The total page weight is 18 KB, and we detected 60 resource requests loading assets from 7 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 6 out of 14 CSS files and 8 out of 23 JavaScript files are minified. Minifying the remaining 23 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. From an environmental perspective, each page view of 118information.co.uk produces approximately 0.01g of CO₂, earning a carbon rating of A. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 18 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for 118information.co.uk. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

The website's infrastructure is notable, with a page size of 18KB, which is relatively small. This could contribute to a faster page load time. The IP address, 51.137.163.32, is not a well-known or suspicious IP, and the website's MX record points to Microsoft 365, which is a reputable email service. However, the registrar information is not publicly available, which is a potential concern.

The homepage of 118information.co.uk contains 238 words of visible text content. This is a relatively short page — adding more descriptive content could improve search engine visibility. The page is structured with 2 H2 headings, 0 H3 headings, 0 H4 headings. The page includes 8 images. All images have proper alt text attributes ✓, which is excellent for both accessibility (screen readers) and SEO (search engines can understand image content). The link structure consists of 12 internal links pointing to other pages on the same domain and 2 external links pointing to third-party websites. There are 23 external JavaScript files, 14 CSS stylesheets, and 0 iframes on the page. The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages). Notable missing features: robots.txt and Schema.org structured data. Adding these could improve search engine discoverability and rich result eligibility. The website has social media presence across 2 platforms: Facebook (@118Information) and Linkedin (@118information). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The website's title, "118 Information | Keeping the UK's Business Information Up-to-Date," is descriptive and informative. With 238 words of content and 8 images, the website's content volume is moderate. However, the lack of an SEO score makes it difficult to assess the website's search engine optimization efforts. Overall, while the website has some positive SEO signals, a more comprehensive analysis is needed to fully understand its search engine ranking potential.