adidas.com

🤖 AI Summary

After conducting a thorough safety and legitimacy analysis, adidas.com receives a trust score of 63/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a reject policy — the strongest available setting, and DKIM (DomainKeys Identified Mail) providing cryptographic email verification. Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks, no X-Frame-Options header, which could allow the site to be embedded in malicious iframes (clickjacking), missing Referrer-Policy, potentially leaking URL information to third parties, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked adidas.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.

🤖 AI Summary

Our technology detection engine scanned adidas.com and identified 1 distinct technologies across 1 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. CDN: Akamai — accelerates content delivery by caching assets at edge locations worldwide for adidas.com.

🤖 AI Summary

adidas.com delivers its homepage in 12411ms (server response time), which is considered slow by industry standards. The total page weight is 3 KB, and we detected 1 resource requests loading assets from 0 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 1 CSS files and 0 out of 0 JavaScript files are minified. Minifying the remaining 1 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of adidas.com produces approximately 0.0g of CO₂, earning a carbon rating of A. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 3 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for adidas.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

🤖 AI Summary

adidas.com resolves to the IPv4 address 87.237.217.231, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 1 A record(s) configured. The domain name system is managed by 2 name servers: udns1.cscdns.net and udns2.cscdns.uk. Having 2 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for adidas.com is handled by Microsoft 365 with 1 MX records configured: adidas-com.mail.protection.outlook.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a reject policy — the strongest setting, instructing receiving servers to reject unauthorized emails entirely. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit. DNSSEC is not enabled for adidas.com. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions. Our subdomain enumeration scan discovered 9 active subdomains for adidas.com: api.adidas.com, dev.adidas.com, ftp.adidas.com, m.adidas.com, mail.adidas.com, partners.adidas.com, shop.adidas.com, and staging.adidas.com. Plus 1 additional subdomains. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.

🤖 AI Summary

The homepage of adidas.com contains 190 words of visible text content. This is a relatively short page — adding more descriptive content could improve search engine visibility. The page is structured with 0 H2 headings, 2 H3 headings, 0 H4 headings. The link structure consists of 0 internal links pointing to other pages on the same domain and 0 external links pointing to third-party websites. There are 0 external JavaScript files, 1 CSS stylesheets, and 0 iframes on the page. Notable missing features: XML Sitemap, robots.txt, and Schema.org structured data. Adding these could improve search engine discoverability and rich result eligibility.

🤖 AI Summary

The title tag for adidas.com is good at 6 characters: "adidas". The length is acceptable, though it may be slightly truncated in some search result displays. No meta description is configured for adidas.com. This is a critical SEO oversight — without a meta description, Google will auto-generate a snippet from page content, which may not accurately represent the page or entice users to click. Adding a unique, compelling meta description of 120-155 characters is strongly recommended. The page language is declared as en. No Open Graph tags are configured. When someone shares a link to adidas.com on social media, the platform will have to guess the title, description, and image — often producing unattractive or inaccurate previews. Adding OG tags is essential for social media marketing.

🤖 AI Summary

Related domain discovery works by finding other websites that share the same IP address, Google Tag Manager container ID, Google Analytics property, or advertising pixel IDs with adidas.com. This data becomes available after batch-crawling the domain database — individual domain lookups cannot populate this section. No tracking IDs were detected on this page that could be used for cross-domain matching.