carwow.co.uk Website Overview & Technology Report
🤖 AI Summary
We performed a comprehensive analysis of carwow.co.uk on 2026-06-27. The website returned an HTTP 200 status code with a server response time of 832ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 542 KB, and the site is served behind a CDN (Content Delivery Network).
Warning: The website does not have a valid SSL certificate. Visitors may see security warnings in their browser, and data transmitted to and from this website is not encrypted.
The security headers analysis reveals a score of 65/100 (moderate). The following security headers are properly configured: Strict-Transport-Security (HSTS), X-Frame-Options, X-Content-Type-Options, and Referrer-Policy. However, the site is missing Content-Security-Policy and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks.
Our technology detection scan identified 4 technologies across 4 categories powering carwow.co.uk. The detected stack includes WordPress, React, Bootstrap, and Google Tag Manager. The UI is built with React.
Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, carwow.co.uk receives an overall trust score of 77/100, classified as "Likely Safe".
HTTP Response
Status200 OK
Response Time832ms
ProtocolHTTP/2
Page Size542 KB
CompressionGzip
Compression Savings~60.0%
CDNYes ✓
ServerHeroku
Total Requests517
3rd Party Domains19
Redirect1 hop(s)
Detected Technologies (4)
• WordPress
⚛️ React
🎨 Bootstrap
🏷️ Google Tag Manager
Security Headers
✗
Content-Security-Policy
Not set
✓
Strict-Transport-Security (HSTS)
Set ✓
✓
X-Content-Type-Options
Set ✓
✗
Permissions-Policy
Not set
SSL Certificate
IssuerSectigo Limited
Issuer FullcountryName=GB, organizationName=Sectigo Limited, commonName=Sectigo Public Server Authentication CA DV E36
SubjectcommonName=*.carwow.co.uk
Type—
TLS VersionTLS 1.2
Cipher SuiteECDHE-ECDSA-CHACHA20-POLY1305
Algorithm—
Issued—
Expires— (? days)
SANs—
carwow.co.uk Trust Score & Safety Analysis
🤖 AI Summary
After conducting a thorough safety and legitimacy analysis, carwow.co.uk receives a trust score of 77/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases.
The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a reject policy — the strongest available setting, and DKIM (DomainKeys Identified Mail) providing cryptographic email verification.
Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved.
We checked carwow.co.uk against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Trust Signals
✅ Valid HTTPS
✅ HSTS enabled
✅ SPF configured
✅ DMARC configured (p=reject)
✅ DKIM configured
⚠️ DNSSEC not enabled
✅ Sitemap.xml found
✅ Robots.txt found
⚠️ Missing Content-Security-Policy
Blacklist Checks (8/8 clean)
✓
Google Safe Browsing
clean
✓
Phishtank
clean
✓
Urlhaus
clean
✓
Openphish
clean
✓
Dnsfilter
clean
✓
Spamhaus Dbl
clean
✓
Surbl
clean
✓
Virustotal
clean
carwow.co.uk Technology Stack & Detected Technologies
🤖 AI Summary
Our technology detection engine scanned carwow.co.uk and identified 4 distinct technologies across 4 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records.
CMS: WordPress — manages the content and page structure for carwow.co.uk.
UI Library: React — handles the user interface rendering and component management for carwow.co.uk.
CSS Framework: Bootstrap — provides the styling and responsive layout system for carwow.co.uk.
Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for carwow.co.uk.
We also extracted the following tracking identifiers: Google Tag Manager container GTM-PF3LZL. These IDs can be used to identify other websites operated by the same organization.
CMS
UI Library
CSS Framework
Tag Manager
🏷️ Google Tag Manager(95%)
Tracking IDs
carwow.co.uk Performance, Speed & Core Web Vitals
🤖 AI Summary
carwow.co.uk delivers its homepage in 832ms (server response time), which is considered average by industry standards. The total page weight is 542 KB, and we detected 517 resource requests loading assets from 19 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain.
The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections.
Asset minification status: 0 out of 2 CSS files and 2 out of 9 JavaScript files are minified. Minifying the remaining 9 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality.
The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors.
From an environmental perspective, each page view of carwow.co.uk produces approximately 0.26g of CO₂, earning a carbon rating of C. This is an average carbon footprint. Optimizing images and reducing unnecessary scripts could further improve this score. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 542 KB is the primary factor in this calculation.
Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for carwow.co.uk. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Core Web Vitals data not available
Requires CrUX API key configuration
Carbon Footprint
CO₂ per page view0.26g
RatingC
Page Weight & Optimization
HTML Size542 KB
CompressionGzip
Compression Savings~60.0%
CDNYes ✓
Total Requests517
3rd Party Domains19
CSS Minified0/2
JS Minified2/9
carwow.co.uk DNS Records, Email Authentication & Domain Registration
🤖 AI Summary
carwow.co.uk resolves to the IPv4 address 151.101.122.133 and also supports IPv6 (2a04:4e42:6a::645), demonstrating modern network infrastructure readiness. The domain has 1 A record(s) configured.
The domain name system is managed by 4 name servers: ns1.dnsimple-edge.com, ns2.dnsimple-edge.net, ns3.dnsimple-edge.io, and ns4.dnsimple-edge.org. Having 4 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used.
Email for carwow.co.uk is handled by Google Workspace with 5 MX records configured: aspmx.l.google.com, alt1.aspmx.l.google.com, and alt2.aspmx.l.google.com and 2 more. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server.
SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a reject policy — the strongest setting, instructing receiving servers to reject unauthorized emails entirely. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit.
DNSSEC is not enabled for carwow.co.uk. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions.
Our subdomain enumeration scan discovered 5 active subdomains for carwow.co.uk: admin.carwow.co.uk, m.carwow.co.uk, partners.carwow.co.uk, support.carwow.co.uk, and www.carwow.co.uk. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.
DNS Records
NS
ns1.dnsimple-edge.com
ns2.dnsimple-edge.net
ns3.dnsimple-edge.io
ns4.dnsimple-edge.org
MX
aspmx.l.google.com
alt1.aspmx.l.google.com
alt2.aspmx.l.google.com
aspmx2.googlemail.com
aspmx3.googlemail.com
Email & Authentication
MX ProviderGoogle Workspace
Registrar—
Organisation—
Country—
Contact—
Registered—
Expires—
Domain Age—
IPv6 SupportYes ✓
Subdomains (5 found)
admin.carwow.co.uk m.carwow.co.uk partners.carwow.co.uk support.carwow.co.uk www.carwow.co.uk
carwow.co.uk Page Content, Images & Accessibility
🤖 AI Summary
The homepage of carwow.co.uk contains 2,042 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 9 H2 headings, 14 H3 headings, 0 H4 headings.
The page includes 43 images. 34 images (79%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 21% of images have proper alt text — we recommend adding descriptive alt attributes to all images.
The link structure consists of 355 internal links pointing to other pages on the same domain and 40 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 9 external JavaScript files, 2 CSS stylesheets, and 3 iframes on the page.
The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages), robots.txt (controls search engine crawling behavior), and Schema.org structured data (ContactPoint, ImageObject, Organization, Person, PostalAddress, and WebSite).
We detected the following payment methods accepted on carwow.co.uk: Discover. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates.
The website has social media presence across 6 platforms: Facebook (@carwowuk), Twitter (@carwowuk), Instagram (@carwow), Linkedin (@carwow), Youtube (@Carwow), and Tiktok (@carwow). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.
Content Structure
H1Browse, Buy, Sell All in one place
H2 Tags9
H3 Tags14
H4 Tags0
H5 Tags0
H6 Tags0
Internal Links355
External Links40
Assets & Features
JavaScript Files9
JS Minified2/9
CSS Files2
CSS Minified0/2
Iframes3
Images43
Missing Alt34
SitemapYes ✓
Robots.txtYes ✓
PWANo
AMPNo
RSS FeedNo
Schema.org Types
ContactPointImageObjectOrganizationPersonPostalAddressWebSite
Payment Methods Detected
Social Media Presence
Facebook: @carwowukTwitter: @carwowukInstagram: @carwowLinkedin: @carwowYoutube: @CarwowTiktok: @carwow
carwow.co.uk SEO Analysis, Meta Tags & Open Graph
🤖 AI Summary
The title tag for carwow.co.uk is well-optimized at 53 characters: "Carwow | The free, easy way to change your car online". The length falls within the ideal range for Google search results, ensuring the full title is displayed without truncation.
The meta description is 137 characters (well-optimized): "Carwow brings you the best offers from thousands of trusted dealers so you can buy or sell your car in just a few clicks...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results.
The canonical url is correctly set to https://www.carwow.co.uk, preventing duplicate content issues, the page language is declared as en, and a favicon is configured.
Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Carwow | The free, easy way to change your car online..."), OG description, OG image (social sharing thumbnail), OG type (article). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol.
The site implements Schema.org structured data with the following types: ContactPoint, ImageObject, Organization, Person, PostalAddress, and WebSite. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.
Google SERP Preview
Carwow | The free, easy way to change your car online
https://carwow.co.uk
Carwow brings you the best offers from thousands of trusted dealers so you can buy or sell your car in just a few clicks. Buy. Sell. WOW.
Meta Tags
TitleCarwow | The free, easy way to change your car online...
Title Length53 chars
Meta Desc Length137 chars
H1Browse, Buy, Sell All in one place
Languageen
Canonicalhttps://www.carwow.co.uk
Meta Robotsnot set
Meta Keywordsnot set
Schema.org & Social
Schema TypesContactPoint, ImageObject, Organization, Person, PostalAddress, WebSite
OG Typearticle
OG ImageSet ✓
Twitter Card—
FaviconSet ✓
Open Graph Preview
carwow.co.uk
Carwow | The free, easy way to change your car online
Carwow brings you the best offers from thousands of trusted partners so you can buy or sell your car in just a few clicks. No haggling and no fees.