Get a snapshot of thefreshmarket.com's online performance, security posture, and technology profile.
thefreshmarket.com Website Overview & Technology Report
We performed a comprehensive analysis of thefreshmarket.com on 2026-06-30. The website returned an HTTP 200 status code with a server response time of 17103ms. The page is served over HTTP/2 protocol, however no compression (Gzip or Brotli) is enabled, which means the page is transferred at its full uncompressed size. The total page weight is 336 KB, and the site is served behind a CDN (Content Delivery Network). The website uses a secure HTTPS connection with a valid SSL certificate issued by Amazon (DV type). The connection is encrypted using TLS 1.3 with the TLS_AES_128_GCM_SHA256 cipher suite and sha256WithRSAEncryption signature algorithm. The certificate covers 4 domain(s) (Subject Alternative Names) and expires on 2027-02-12, which is 227 days from now. The security headers analysis reveals a score of 0/100 (poor). No security headers are configured, which is a significant security concern. However, the site is missing Content-Security-Policy, Strict-Transport-Security (HSTS), X-Frame-Options, X-Content-Type-Options, Referrer-Policy, and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks. Our technology detection scan identified 6 technologies across 5 categories powering thefreshmarket.com. The detected stack includes Next.js css, Webpack, Vite, Google Tag Manager, Google Fonts, and jQuery 1.11.0.. The site uses Next.js as its primary framework (version css). Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, thefreshmarket.com receives an overall trust score of 65/100, classified as "Likely Safe".
Evaluate trustworthiness based on age, SSL, email authentication, security headers, and blacklist status across 8 threat databases.
thefreshmarket.com Trust Score & Safety Analysis
After conducting a thorough safety and legitimacy analysis, thefreshmarket.com receives a trust score of 65/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, a valid SSL certificate issued by Amazon with 227 days until expiration, and DMARC email authentication with a reject policy — the strongest available setting. Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks, no X-Frame-Options header, which could allow the site to be embedded in malicious iframes (clickjacking), missing Referrer-Policy, potentially leaking URL information to third parties, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked thefreshmarket.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Security Headers
Blacklist Checks 8/8 Clean ✓
Rankings & Estimates
Discover every technology powering this website — from CMS and frameworks to analytics, payments, and marketing tools.
thefreshmarket.com Technology Stack & Detected Technologies
Our technology detection engine scanned thefreshmarket.com and identified 6 distinct technologies across 5 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Framework: Next.js (version css) — provides the application framework and routing for thefreshmarket.com. Build Tool: Webpack and Vite — bundles and optimizes the JavaScript and CSS assets for thefreshmarket.com. Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for thefreshmarket.com. Fonts: Google Fonts — delivers web fonts for typography for thefreshmarket.com. JavaScript Library: jQuery (version 1.11.0.) — provides utility functions and DOM manipulation for thefreshmarket.com. We also extracted the following tracking identifiers: Google Tag Manager container GTM-MQ95VJ. These IDs can be used to identify other websites operated by the same organization.
Tracking IDs Detected
Response time, compression, CDN usage, Core Web Vitals, and environmental impact metrics for thefreshmarket.com.
thefreshmarket.com Performance & Web Vitals Report
thefreshmarket.com delivers its homepage in 17103ms (server response time), which is considered slow by industry standards. The total page weight is 336 KB, and we detected 107 resource requests loading assets from 16 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. No compression is currently enabled on thefreshmarket.com. Enabling Brotli or Gzip compression could reduce page size by 60-80% for text-based assets (HTML, CSS, JavaScript), significantly improving load times and reducing bandwidth costs. This is one of the simplest and most impactful performance optimizations available. Asset minification status: 0 out of 3 CSS files and 3 out of 15 JavaScript files are minified. Minifying the remaining 15 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of thefreshmarket.com produces approximately 0.16g of CO₂, earning a carbon rating of B. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 336 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for thefreshmarket.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Complete DNS record analysis including email authentication (SPF, DMARC, DKIM), registrar details, and subdomain discovery.
thefreshmarket.com DNS Records, Email Authentication & Domain Registration
thefreshmarket.com resolves to the IPv4 address 3.164.206.109, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 4 A record(s) configured. The domain name system is managed by 4 name servers: ns-104.awsdns-13.com, ns-1432.awsdns-51.org, ns-1546.awsdns-01.co.uk, and ns-565.awsdns-06.net. Having 4 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. SPF is not configured, meaning any server could potentially send emails pretending to be from this domain. This is a significant email security concern. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a reject policy — the strongest setting, instructing receiving servers to reject unauthorized emails entirely. DKIM was not detected. Without DKIM, recipients cannot cryptographically verify that emails claiming to be from this domain are authentic. DNSSEC is not enabled for thefreshmarket.com. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions.
TXT Records / Service Verifications 2
Content structure, media assets, cookie usage, payment methods, and social media presence for thefreshmarket.com.
thefreshmarket.com Page Content Analysis
The homepage of thefreshmarket.com contains 555 words of visible text content. This is a moderate amount of content. The page is structured with 5 H2 headings, 13 H3 headings, 0 H4 headings, 0 H5, and 3 H6 headings. The page includes 20 images. All images have proper alt text attributes ✓, which is excellent for both accessibility (screen readers) and SEO (search engines can understand image content). The link structure consists of 36 internal links pointing to other pages on the same domain and 9 external links pointing to third-party websites. There are 15 external JavaScript files, 3 CSS stylesheets, and 1 iframes on the page. The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages) and robots.txt (controls search engine crawling behavior). Notable missing features: Schema.org structured data. Adding these could improve search engine discoverability and rich result eligibility. The website has social media presence across 4 platforms: Facebook (@TheFreshMarket), Twitter (@TheFreshMarket), Instagram (@thefreshmarket), and Pinterest (@thefreshmarket). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.
Social Media Presence 4 platforms
Evaluate on-page SEO factors including meta tags, Schema.org markup, content metrics, social presence, and environmental impact.
thefreshmarket.com SEO Analysis, Meta Tags & Content
The title tag for thefreshmarket.com is good at 62 characters: "The Fresh Market | Delicious Easy Meals | Seasonal Ingredients". The length is acceptable, though it may be slightly truncated in some search result displays. No meta description is configured for thefreshmarket.com. This is a critical SEO oversight — without a meta description, Google will auto-generate a snippet from page content, which may not accurately represent the page or entice users to click. Adding a unique, compelling meta description of 120-155 characters is strongly recommended. The page language is declared as en-us and a favicon is configured. No Open Graph tags are configured. When someone shares a link to thefreshmarket.com on social media, the platform will have to guess the title, description, and image — often producing unattractive or inaccurate previews. Adding OG tags is essential for social media marketing.