Get a snapshot of walmart.com's online performance, security posture, and technology profile.
walmart.com Website Overview & Technology Report
We performed a comprehensive analysis of walmart.com on 2026-06-29. The website returned an HTTP 200 status code with a server response time of 7861ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 391 KB. The website uses a secure HTTPS connection with a valid SSL certificate issued by GlobalSign nv-sa (OV type). The connection is encrypted using TLS 1.3 with the TLS_AES_256_GCM_SHA384 cipher suite and ECDSA-SHA384 signature algorithm. The certificate covers 7 domain(s) (Subject Alternative Names) and expires on 2027-03-24, which is 268 days from now. The security headers analysis reveals a score of 70/100 (good). The following security headers are properly configured: Content-Security-Policy, Strict-Transport-Security (HSTS), X-Frame-Options, and Permissions-Policy. However, the site is missing X-Content-Type-Options and Referrer-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks. Our technology detection scan identified 12 technologies across 9 categories powering walmart.com. The detected stack includes Next.js css, Svelte, React, Webpack, Vite, FullStory, Meta Pixel, reCAPTCHA v3, Akamai, Amazon CloudFront, Google Fonts, and YouTube Embed. The site uses Next.js as its primary framework (version css). The UI is built with React. Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, walmart.com receives an overall trust score of 82/100, classified as "Very Likely Safe".
Evaluate trustworthiness based on age, SSL, email authentication, security headers, and blacklist status across 8 threat databases.
walmart.com Trust Score & Safety Analysis
After conducting a thorough safety and legitimacy analysis, walmart.com receives a trust score of 82/100, which places it in the "Very Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, a valid SSL certificate issued by GlobalSign nv-sa with 268 days until expiration, SPF (Sender Policy Framework) email authentication preventing email spoofing, and DMARC email authentication with a reject policy — the strongest available setting. Areas of concern include: missing Referrer-Policy, potentially leaking URL information to third parties, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked walmart.com against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Security Headers
Blacklist Checks 8/8 Clean ✓
Rankings & Estimates
Discover every technology powering this website — from CMS and frameworks to analytics, payments, and marketing tools.
walmart.com Technology Stack & Detected Technologies
Our technology detection engine scanned walmart.com and identified 12 distinct technologies across 9 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Framework: Next.js (version css) and Svelte — provides the application framework and routing for walmart.com. UI Library: React — handles the user interface rendering and component management for walmart.com. Build Tool: Webpack and Vite — bundles and optimizes the JavaScript and CSS assets for walmart.com. Analytics: FullStory — tracks visitor behavior and provides traffic insights for walmart.com. Advertising: Meta Pixel — handles advertising pixel tracking and conversion measurement for walmart.com. Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for walmart.com. CDN: Akamai and Amazon CloudFront — accelerates content delivery by caching assets at edge locations worldwide for walmart.com. Fonts: Google Fonts — delivers web fonts for typography for walmart.com. Video: YouTube Embed — provides video hosting and playback for walmart.com.
Response time, compression, CDN usage, Core Web Vitals, and environmental impact metrics for walmart.com.
walmart.com Performance & Web Vitals Report
walmart.com delivers its homepage in 7861ms (server response time), which is considered slow by industry standards. The total page weight is 391 KB, and we detected 164 resource requests loading assets from 4 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 1 CSS files and 0 out of 72 JavaScript files are minified. Minifying the remaining 73 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. From an environmental perspective, each page view of walmart.com produces approximately 0.19g of CO₂, earning a carbon rating of B. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 391 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for walmart.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Complete DNS record analysis including email authentication (SPF, DMARC, DKIM), registrar details, and subdomain discovery.
walmart.com DNS Records, Email Authentication & Domain Registration
walmart.com resolves to the IPv4 address 88.221.168.64, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 1 A record(s) configured. The domain name system is managed by 12 name servers: a1-185.akam.net, a10-66.akam.net, a22-67.akam.net, a3-64.akam.net, a5-65.akam.net, a8-66.akam.net, pdnswm1.ultradns.net, pdnswm2.ultradns.net, pdnswm3.ultradns.org, pdnswm4.ultradns.org, pdnswm5.ultradns.info, and pdnswm6.ultradns.co.uk. Having 12 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for walmart.com is handled by pphosted.com with 2 MX records configured: mxa-000c7201.gslb.pphosted.com and mxb-000c7201.gslb.pphosted.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a reject policy — the strongest setting, instructing receiving servers to reject unauthorized emails entirely. DKIM was not detected. Without DKIM, recipients cannot cryptographically verify that emails claiming to be from this domain are authentic. DNSSEC is not enabled for walmart.com. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions.
TXT Records / Service Verifications 42
Content structure, media assets, cookie usage, payment methods, and social media presence for walmart.com.
walmart.com Page Content Analysis
The homepage of walmart.com contains 422 words of visible text content. This is a moderate amount of content. The page is structured with 1 H2 headings, 12 H3 headings, 0 H4 headings. The page includes 19 images. 2 images (11%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 89% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 46 internal links pointing to other pages on the same domain and 16 external links pointing to third-party websites. There are 72 external JavaScript files, 1 CSS stylesheets, and 0 iframes on the page. The site implements the following web standards and features: robots.txt (controls search engine crawling behavior) and Schema.org structured data (EntryPoint, Organization, SearchAction, and WebSite). Notable missing features: XML Sitemap. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on walmart.com: American Express, Discover, Klarna, and Affirm. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates.
Payment Methods
Evaluate on-page SEO factors including meta tags, Schema.org markup, content metrics, social presence, and environmental impact.
walmart.com SEO Analysis, Meta Tags & Content
The title tag for walmart.com is well-optimized at 34 characters: "Walmart | Save Money. Live better.". The length falls within the ideal range for Google search results, ensuring the full title is displayed without truncation.
The meta description is 179 characters (slightly long): "Shop Walmart.com today for Every Day Low Prices. Join Walmart+ for unlimited free delivery from your store & free shippi...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results.
The canonical url is correctly set to https://www.walmart.com/, preventing duplicate content issues, the page language is declared as en-us, and the meta robots directive is set to index,follow.
Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Walmart | Save Money. Live better...."), OG description, OG image (social sharing thumbnail), OG type (Website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol.
The site implements Schema.org structured data with the following types: EntryPoint, Organization, SearchAction, and WebSite. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.
The meta keywords tag contains 42 terms including Walmart, Walmart.com, Online Shopping, Gifts, and Toys. Note: Google has officially confirmed that it does not use the meta keywords tag as a ranking signal. However, some other search engines (Bing, Yandex) may still reference it.