beaverbrooks.co.uk

Insights from the data suggest that beaverbrooks.co.uk is a well-established e-commerce platform, with a trust score of 75, indicating a "Likely Safe" environment for users. The domain's response time is relatively slow at 15,954 milliseconds, which may impact user experience. However, with a strong security score of 85, users can trust the site with sensitive information.

The trust score of 75 is a significant factor in determining the overall safety of the domain. The presence of an SSL certificate issued by DigiCert Inc and the use of TLS 1.3 encryption further boost trust. Additionally, the site has implemented SPF and DMARC protocols, providing an extra layer of security against spam and phishing attacks.

The domain's technology stack is impressive, with a mix of popular frameworks such as Next.js, Bootstrap, and Webpack. The inclusion of Google Tag Manager, AB Tasty, and reCAPTCHA v3 suggests a focus on user experience and security. The use of Vercel, a serverless platform, indicates a commitment to scalability and efficiency. With 7 technologies in use, beaverbrooks.co.uk is well-equipped to handle the demands of e-commerce.

beaverbrooks.co.uk delivers its homepage in 15954ms (server response time), which is considered slow by industry standards. The total page weight is 693 KB, and we detected 304 resource requests loading assets from 11 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 3 CSS files and 0 out of 33 JavaScript files are minified. Minifying the remaining 36 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. From an environmental perspective, each page view of beaverbrooks.co.uk produces approximately 0.34g of CO₂, earning a carbon rating of C. This is an average carbon footprint. Optimizing images and reducing unnecessary scripts could further improve this score. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 693 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for beaverbrooks.co.uk. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

The domain's infrastructure is largely scalable, with a single IP address (64.239.109.1) and a single mail server (mimecast.com). This suggests a relatively straightforward setup, which can be beneficial for maintenance and updates. However, the lack of information on the registrar and the absence of a clear infrastructure setup may raise concerns about the site's long-term stability.

The homepage of beaverbrooks.co.uk contains 772 words of visible text content. This is a moderate amount of content. The page is structured with 14 H2 headings, 13 H3 headings, 0 H4 headings, 1 H5, and 4 H6 headings. The page includes 75 images. 4 images (5%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 95% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 193 internal links pointing to other pages on the same domain and 17 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 33 external JavaScript files, 3 CSS stylesheets, and 1 iframes on the page. The site implements the following web standards and features: robots.txt (controls search engine crawling behavior) and Progressive Web App (PWA) manifest (enabling app-like installation). Notable missing features: XML Sitemap and Schema.org structured data. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on beaverbrooks.co.uk: Visa, Mastercard, American Express, Discover, Apple Pay, and Klarna. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 4 platforms: Facebook (@Beaverbrooks), Twitter (@Beaverbrooks), Instagram (@beaverbrooksthejewellers), and Tiktok (@beaverbrooks). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The domain's page size is relatively small at 693 KB, which is a positive factor for search engine optimization (SEO). With 772 words of content and 75 images, the site has a good balance of text and visual elements. However, with an average of 12.5 words per page, the content density could be improved to further enhance SEO. Overall, beaverbrooks.co.uk has a solid foundation for SEO, but there is room for improvement.