carltonleisure.com

Carleton Leisure's domain, carltonleisure.com, is a well-established online travel agency, with a trust score of 61, indicating a "Likely Safe" reputation. The domain's response time is impressive, with a response_ms of 37.86 seconds, suggesting a smooth user experience. With a page size of 208 KB, the website is relatively lightweight, making it easy to navigate.

The trust score of 61 is a strong indication of a trustworthy domain. The "Likely Safe" verdict suggests that the website is reliable and secure. The presence of an SSL certificate, issued by Google Trust Services, adds to the domain's credibility, ensuring a secure connection for users. Additionally, the domain's implementation of DMARC and SPF protocols further enhances its trustworthiness.

The domain leverages a range of technologies, including Bootstrap, Google Analytics 4, Google Tag Manager, Meta Pixel, PayPal, and Cloudflare. The use of these technologies demonstrates the domain's commitment to providing a seamless user experience, tracking user behavior, and ensuring secure transactions. The presence of PayPay and Cloudflare suggests a focus on e-commerce and secure payment processing.

carltonleisure.com delivers its homepage in 37855ms (server response time), which is considered slow by industry standards. The total page weight is 208 KB, and we detected 210 resource requests loading assets from 14 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 1 CSS files and 2 out of 7 JavaScript files are minified. Minifying the remaining 6 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of carltonleisure.com produces approximately 0.1g of CO₂, earning a carbon rating of A. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 208 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for carltonleisure.com. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

The domain is hosted on a robust infrastructure, with an IP address of 172.66.162.11. The use of Microsoft 365 for mail exchange (MX) records indicates a reliable email system. The registrar, although not specified, is likely a reputable one, given the domain's trust score. The presence of DMARC and SPF protocols suggests that the domain is proactive in protecting its email and web services from spammers and malicious actors.

The homepage of carltonleisure.com contains 2,252 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 3 H2 headings, 0 H3 headings, 1 H4 headings. The page includes 26 images. 1 images (4%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 96% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 134 internal links pointing to other pages on the same domain and 13 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 7 external JavaScript files, 1 CSS stylesheets, and 1 iframes on the page. The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages), robots.txt (controls search engine crawling behavior), Schema.org structured data (GeoCoordinates, PostalAddress, and TravelAgency), and Progressive Web App (PWA) manifest (enabling app-like installation). We detected the following payment methods accepted on carltonleisure.com: Visa, Mastercard, and Discover. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 4 platforms: Facebook (@tr), Twitter (@CarltonLeisure), Instagram (@carlton.leisure), and Linkedin (@carltonleisure). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The domain's title, "Book cheap flights tickets, hotels, city breaks and package holidays tours-Carlton Leisure," is descriptive and provides a clear idea of the website's offerings. With 2252 words and 26 images, the website has a moderate level of content, which could be optimized for better search engine rankings. However, the lack of specific keywords and meta descriptions limits the website's visibility in search engine results pages (SERPs).