elsons.co.uk

We performed a comprehensive analysis of elsons.co.uk on 2026-07-06. The website returned an HTTP 200 status code with a server response time of 36753ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 1110 KB, and the site is served behind a CDN (Content Delivery Network). The website uses a secure HTTPS connection with a valid SSL certificate issued by Google Trust Services (DV type). The connection is encrypted using TLS 1.3 with the TLS_AES_256_GCM_SHA384 cipher suite and ECDSA-SHA256 signature algorithm. The certificate covers 2 domain(s) (Subject Alternative Names) and expires on 2026-08-16, which is 41 days from now. The security headers analysis reveals a score of 30/100 (below average). The following security headers are properly configured: X-Frame-Options and X-Content-Type-Options. However, the site is missing Content-Security-Policy, Strict-Transport-Security (HSTS), Referrer-Policy, and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks. Our technology detection scan identified 8 technologies across 8 categories powering elsons.co.uk. The detected stack includes Magento, Bootstrap, Vite, Google Analytics 4, reCAPTCHA v3, Cloudflare, Vercel, and Adobe Fonts. The primary e-commerce platform is Magento. Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, elsons.co.uk receives an overall trust score of 73/100, classified as "Likely Safe".

After conducting a thorough safety and legitimacy analysis, elsons.co.uk receives a trust score of 73/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, a valid SSL certificate issued by Google Trust Services with 41 days until expiration, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a none policy, and DNSSEC providing authenticated DNS responses. Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks, missing Referrer-Policy, potentially leaking URL information to third parties, and the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked elsons.co.uk against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.

Our technology detection engine scanned elsons.co.uk and identified 8 distinct technologies across 8 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Ecommerce: Magento — powers the online store and shopping functionality for elsons.co.uk. CSS Framework: Bootstrap — provides the styling and responsive layout system for elsons.co.uk. Build Tool: Vite — bundles and optimizes the JavaScript and CSS assets for elsons.co.uk. Analytics: Google Analytics 4 — tracks visitor behavior and provides traffic insights for elsons.co.uk. Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for elsons.co.uk. CDN: Cloudflare — accelerates content delivery by caching assets at edge locations worldwide for elsons.co.uk. Hosting: Vercel — provides the server infrastructure for elsons.co.uk. Fonts: Adobe Fonts — delivers web fonts for typography for elsons.co.uk. We also extracted the following tracking identifiers: Google Analytics 4 Measurement ID G-3M3HE0V8KH. These IDs can be used to identify other websites operated by the same organization.

elsons.co.uk delivers its homepage in 36753ms (server response time), which is considered slow by industry standards. The total page weight is 1110 KB, and we detected 727 resource requests loading assets from 9 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 2 CSS files and 3 out of 4 JavaScript files are minified. Minifying the remaining 3 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of elsons.co.uk produces approximately 0.54g of CO₂, earning a carbon rating of D. The website's carbon footprint could be reduced by optimizing images, enabling compression, reducing third-party scripts, and leveraging caching. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 1110 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for elsons.co.uk. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

elsons.co.uk resolves to the IPv4 address 104.26.1.250 and also supports IPv6 (2606:4700:20::ac43:474b), demonstrating modern network infrastructure readiness. The domain has 3 A record(s) configured. The domain name system is managed by 2 name servers: jaime.ns.cloudflare.com and kimora.ns.cloudflare.com. Having 2 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for elsons.co.uk is handled by Microsoft 365 with 1 MX records configured: elsons-co-uk.mail.protection.outlook.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a none policy — a monitoring-only setting that doesn't enforce any action on unauthorized emails. DKIM was not detected. Without DKIM, recipients cannot cryptographically verify that emails claiming to be from this domain are authentic. DNSSEC is enabled for elsons.co.uk, providing an additional layer of security by cryptographically signing DNS records. This prevents DNS cache poisoning and man-in-the-middle attacks that could redirect visitors to malicious websites.

The homepage of elsons.co.uk contains 3,225 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 16 H2 headings, 13 H3 headings, 5 H4 headings. The page includes 107 images. 29 images (27%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 73% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 596 internal links pointing to other pages on the same domain and 7 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 4 external JavaScript files, 2 CSS stylesheets, and 0 iframes on the page. The site implements the following web standards and features: robots.txt (controls search engine crawling behavior) and Schema.org structured data (ImageObject, Organization, and WebPage). Notable missing features: XML Sitemap. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on elsons.co.uk: Visa, Mastercard, and American Express. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 4 platforms: Facebook (@onlineelsons), Twitter (@elsonstools), Instagram (@elsonstools), and Tiktok (@elsonstools). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The title tag for elsons.co.uk is well-optimized at 33 characters: "Elsons Tools & Builders Merchants". The length falls within the ideal range for Google search results, ensuring the full title is displayed without truncation. No meta description is configured for elsons.co.uk. This is a critical SEO oversight — without a meta description, Google will auto-generate a snippet from page content, which may not accurately represent the page or entice users to click. Adding a unique, compelling meta description of 120-155 characters is strongly recommended. The canonical url is correctly set to https://www.elsons.co.uk/, preventing duplicate content issues, the page language is declared as en, the meta robots directive is set to index,follow, and a favicon is configured. No Open Graph tags are configured. When someone shares a link to elsons.co.uk on social media, the platform will have to guess the title, description, and image — often producing unattractive or inaccurate previews. Adding OG tags is essential for social media marketing. The site implements Schema.org structured data with the following types: ImageObject, Organization, and WebPage. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.