Get a snapshot of giftcardstore.com.au's online performance, security posture, and technology profile.
giftcardstore.com.au Website Overview & Technology Report
We performed a comprehensive analysis of giftcardstore.com.au on 2026-06-28. The website returned an HTTP 200 status code with a server response time of 6341ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 397 KB, and the site is served behind a CDN (Content Delivery Network). Warning: The website does not have a valid SSL certificate. Visitors may see security warnings in their browser, and data transmitted to and from this website is not encrypted. The security headers analysis reveals a score of 70/100 (good). The following security headers are properly configured: Content-Security-Policy, Strict-Transport-Security (HSTS), X-Frame-Options, and X-Content-Type-Options. However, the site is missing Referrer-Policy and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks. Our technology detection scan identified 9 technologies across 8 categories powering giftcardstore.com.au. The detected stack includes Shopify, Google Analytics 4, Microsoft Clarity, Google Tag Manager, Klaviyo, Shop Pay, reCAPTCHA v3, Cloudflare, and jQuery. The primary e-commerce platform is Shopify. Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, giftcardstore.com.au receives an overall trust score of 75/100, classified as "Likely Safe".
Evaluate trustworthiness based on age, SSL, email authentication, security headers, and blacklist status across 8 threat databases.
giftcardstore.com.au Trust Score & Safety Analysis
After conducting a thorough safety and legitimacy analysis, giftcardstore.com.au receives a trust score of 75/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a none policy, and DKIM (DomainKeys Identified Mail) providing cryptographic email verification. Areas of concern include: missing Referrer-Policy, potentially leaking URL information to third parties, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked giftcardstore.com.au against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.
Security Headers
Blacklist Checks 8/8 Clean ✓
Discover every technology powering this website — from CMS and frameworks to analytics, payments, and marketing tools.
giftcardstore.com.au Technology Stack & Detected Technologies
Our technology detection engine scanned giftcardstore.com.au and identified 9 distinct technologies across 8 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Ecommerce: Shopify — powers the online store and shopping functionality for giftcardstore.com.au. Analytics: Google Analytics 4 and Microsoft Clarity — tracks visitor behavior and provides traffic insights for giftcardstore.com.au. Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for giftcardstore.com.au. Email Marketing: Klaviyo — manages email campaigns and subscriber lists for giftcardstore.com.au. Payments: Shop Pay — processes payment transactions for giftcardstore.com.au. Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for giftcardstore.com.au. CDN: Cloudflare — accelerates content delivery by caching assets at edge locations worldwide for giftcardstore.com.au. JavaScript Library: jQuery — provides utility functions and DOM manipulation for giftcardstore.com.au. We also extracted the following tracking identifiers: Google Analytics 4 Measurement ID G-Q3834V4WE5 and Google Tag Manager container GTM-KTL8P84. These IDs can be used to identify other websites operated by the same organization.
Tracking IDs Detected
Response time, compression, CDN usage, Core Web Vitals, and environmental impact metrics for giftcardstore.com.au.
giftcardstore.com.au Performance & Web Vitals Report
giftcardstore.com.au delivers its homepage in 6341ms (server response time), which is considered slow by industry standards. The total page weight is 397 KB, and we detected 269 resource requests loading assets from 9 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 16 CSS files and 1 out of 19 JavaScript files are minified. Minifying the remaining 34 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of giftcardstore.com.au produces approximately 0.19g of CO₂, earning a carbon rating of B. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 397 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for giftcardstore.com.au. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.
Complete DNS record analysis including email authentication (SPF, DMARC, DKIM), registrar details, and subdomain discovery.
giftcardstore.com.au DNS Records, Email Authentication & Domain Registration
giftcardstore.com.au resolves to the IPv4 address 23.227.38.65, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 1 A record(s) configured. The domain name system is managed by 3 name servers: ns1.mitdps.net, ns2.mitdps.net, and ns3.mitdps.net. Having 3 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for giftcardstore.com.au is handled by Microsoft 365 with 1 MX records configured: giftcardstore-com-au.mail.protection.outlook.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a none policy — a monitoring-only setting that doesn't enforce any action on unauthorized emails. DKIM (DomainKeys Identified Mail) is configured, adding a cryptographic signature to outgoing emails that receiving servers can verify to confirm the email hasn't been tampered with in transit. DNSSEC is not enabled for giftcardstore.com.au. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions. Our subdomain enumeration scan discovered 5 active subdomains for giftcardstore.com.au: blog.giftcardstore.com.au, cdn.giftcardstore.com.au, dev.giftcardstore.com.au, staging.giftcardstore.com.au, and www.giftcardstore.com.au. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.
Subdomains 5 found
TXT Records / Service Verifications 11
Content structure, media assets, cookie usage, payment methods, and social media presence for giftcardstore.com.au.
giftcardstore.com.au Page Content Analysis
The homepage of giftcardstore.com.au contains 2,294 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 10 H2 headings, 6 H3 headings, 0 H4 headings. The page includes 103 images. All images have proper alt text attributes ✓, which is excellent for both accessibility (screen readers) and SEO (search engines can understand image content). The link structure consists of 184 internal links pointing to other pages on the same domain and 7 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 19 external JavaScript files, 16 CSS stylesheets, and 1 iframes on the page. The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages) and Schema.org structured data (BreadcrumbList, ContactPoint, EntryPoint, ListItem, Organization, PostalAddress, SearchAction, and WebSite). Notable missing features: robots.txt. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on giftcardstore.com.au: Visa, Mastercard, American Express, Discover, Apple Pay, and Google Pay. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 3 platforms: Facebook (@GiftCardStore.com.au), Twitter (@giftcardstore), and Instagram (@process_creative). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.
Payment Methods
Social Media Presence 3 platforms
Evaluate on-page SEO factors including meta tags, Schema.org markup, content metrics, social presence, and environmental impact.
giftcardstore.com.au SEO Analysis, Meta Tags & Content
The title tag for giftcardstore.com.au is too long at 85 characters: "Mastercard Gift Cards, Visa Gift Cards & Gift Vouchers
– Gift Card ...". At 85 characters, the title will likely be truncated in Google search results (recommended: 50-60 characters). Consider shortening it while keeping the most important keywords at the beginning.
The meta description is 159 characters (acceptable): "Family, friends & colleagues will all be thrilled with a Mastercard, eftpos or Visa Gift Card. Accepted instore & online...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results.
The canonical url is correctly set to https://giftcardstore.com.au/, preventing duplicate content issues, the page language is declared as en, the meta robots directive is set to index, follow, and a favicon is configured.
Open Graph meta tags are configured with 3/4 recommended fields: OG title ("Mastercard Gift Cards, Visa Gift Cards & Gift Vouchers..."), OG description, OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol.
A Twitter Card of type summary_large_image is configured, which controls how links appear when shared on Twitter/X. The "summary_large_image" type displays a large image preview, which typically generates higher engagement rates than the basic card type.
The site implements Schema.org structured data with the following types: BreadcrumbList, ContactPoint, EntryPoint, ListItem, Organization, PostalAddress, SearchAction, and WebSite. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.
The meta keywords tag contains 8 terms including gift cards, digital gift cards, plastic gift cards, SMS gift cards, and birthday gifts. Note: Google has officially confirmed that it does not use the meta keywords tag as a ranking signal. However, some other search engines (Bing, Yandex) may still reference it.