loft.com.br

We performed a comprehensive analysis of loft.com.br on 2026-06-30. The website returned an HTTP 200 status code with a server response time of 15560ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 400 KB, and the site is served behind a CDN (Content Delivery Network). The website uses a secure HTTPS connection with a valid SSL certificate issued by Amazon (DV type). The connection is encrypted using TLS 1.3 with the TLS_AES_128_GCM_SHA256 cipher suite and sha256WithRSAEncryption signature algorithm. The certificate covers 2 domain(s) (Subject Alternative Names) and expires on 2027-03-15, which is 258 days from now. The security headers analysis reveals a score of 100/100 (excellent). The following security headers are properly configured: Content-Security-Policy, Strict-Transport-Security (HSTS), X-Frame-Options, X-Content-Type-Options, Referrer-Policy, and Permissions-Policy. All recommended security headers are in place, providing comprehensive protection against common web attacks. Our technology detection scan identified 11 technologies across 10 categories powering loft.com.br. The detected stack includes Next.js chunks, React, Webpack, Google Analytics 4, Google Tag Manager, Meta Pixel, Google Ads, VWO, reCAPTCHA v3, Cloudflare, and Google Fonts. The site uses Next.js as its primary framework (version chunks). The UI is built with React. Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, loft.com.br receives an overall trust score of 84/100, classified as "Very Likely Safe".

After conducting a thorough safety and legitimacy analysis, loft.com.br receives a trust score of 84/100, which places it in the "Very Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, a valid SSL certificate issued by Amazon with 258 days until expiration, SPF (Sender Policy Framework) email authentication preventing email spoofing, DMARC email authentication with a reject policy — the strongest available setting, and DNSSEC providing authenticated DNS responses. Areas of concern include: the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked loft.com.br against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.

Our technology detection engine scanned loft.com.br and identified 11 distinct technologies across 10 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Framework: Next.js (version chunks) — provides the application framework and routing for loft.com.br. UI Library: React — handles the user interface rendering and component management for loft.com.br. Build Tool: Webpack — bundles and optimizes the JavaScript and CSS assets for loft.com.br. Analytics: Google Analytics 4 — tracks visitor behavior and provides traffic insights for loft.com.br. Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for loft.com.br. Advertising: Meta Pixel and Google Ads — handles advertising pixel tracking and conversion measurement for loft.com.br. A/B Testing: VWO — enables experimentation and conversion optimization for loft.com.br. Security: reCAPTCHA v3 — provides security features like bot detection and CAPTCHA for loft.com.br. CDN: Cloudflare — accelerates content delivery by caching assets at edge locations worldwide for loft.com.br. Fonts: Google Fonts — delivers web fonts for typography for loft.com.br. We also extracted the following tracking identifiers: Google Tag Manager container GTM-KR2LJVX. These IDs can be used to identify other websites operated by the same organization.

loft.com.br delivers its homepage in 15560ms (server response time), which is considered slow by industry standards. The total page weight is 400 KB, and we detected 472 resource requests loading assets from 18 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 0 CSS files and 0 out of 39 JavaScript files are minified. Minifying the remaining 39 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. The site is served through a Content Delivery Network (CDN), which caches static assets at edge servers around the world. This means visitors from different geographic regions receive content from the nearest edge server, significantly reducing latency. CDN usage is particularly important for websites with a global audience, as it can reduce page load times by 40-60% for distant visitors. From an environmental perspective, each page view of loft.com.br produces approximately 0.2g of CO₂, earning a carbon rating of B. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 400 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for loft.com.br. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

loft.com.br resolves to the IPv4 address 13.33.235.67, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 4 A record(s) configured. The domain name system is managed by 4 name servers: ns-1352.awsdns-41.org, ns-1982.awsdns-55.co.uk, ns-217.awsdns-27.com, and ns-966.awsdns-56.net. Having 4 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for loft.com.br is handled by Google Workspace with 1 MX records configured: smtp.google.com. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a reject policy — the strongest setting, instructing receiving servers to reject unauthorized emails entirely. DKIM was not detected. Without DKIM, recipients cannot cryptographically verify that emails claiming to be from this domain are authentic. DNSSEC is enabled for loft.com.br, providing an additional layer of security by cryptographically signing DNS records. This prevents DNS cache poisoning and man-in-the-middle attacks that could redirect visitors to malicious websites.

The homepage of loft.com.br contains 1,475 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 2 H2 headings, 4 H3 headings, 0 H4 headings. The page includes 13 images. 4 images (31%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 69% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 375 internal links pointing to other pages on the same domain and 21 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 39 external JavaScript files, 0 CSS stylesheets, and 1 iframes on the page. The site implements the following web standards and features: robots.txt (controls search engine crawling behavior), Schema.org structured data (Corporation), and Progressive Web App (PWA) manifest (enabling app-like installation). Notable missing features: XML Sitemap. Adding these could improve search engine discoverability and rich result eligibility. The website has social media presence across 6 platforms: Facebook (@loftbr), Instagram (@loft_br), Linkedin (@loftbr), Youtube (@LoftBrasil), Pinterest (@loftapartamentos), and Github (@necolas). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The title tag for loft.com.br is too long at 74 characters: "Loft | Imóveis para Comprar, Vender ou Alugar e Soluções para Imobiliárias". At 74 characters, the title will likely be truncated in Google search results (recommended: 50-60 characters). Consider shortening it while keeping the most important keywords at the beginning. The meta description is 154 characters (well-optimized): "Para quem busca um imóvel e para quem gerencia. Conheça nossa fiança aluguel, financiamento e o CRM que acelera sua imob...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results. The canonical url is correctly set to https://loft.com.br/, preventing duplicate content issues, the page language is declared as pt-br, the meta robots directive is set to index, follow, and a favicon is configured. Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Loft | Imóveis para Comprar, Vender ou Alugar e Soluções par..."), OG description, OG image (social sharing thumbnail), OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol. The site implements Schema.org structured data with the following types: Corporation. Structured data helps search engines understand the page content and can enable rich results (featured snippets, knowledge panels, star ratings) in Google search results, which can significantly increase click-through rates.