WordPress vs Wix vs Shopify — Content Management System statistics
| # | CMS Platform | Sites | Share | Distribution |
|---|---|---|---|---|
| 1 | WordPress | 155,863 | 20.4% | |
| 2 | Drupal | 9,736 | 1.3% | |
| 3 | Squarespace | 4,293 | 0.6% | |
| 4 | Wix | 3,311 | 0.4% | |
| 5 | Webflow | 1,960 | 0.3% | |
| 6 | Ghost | 201 | 0.0% |
| # | CMS | Share Among CMS Users | Distribution |
|---|---|---|---|
| 1 | WordPress | 88.9% | |
| 2 | Drupal | 5.6% | |
| 3 | Squarespace | 2.4% | |
| 4 | Wix | 1.9% | |
| 5 | Webflow | 1.1% | |
| 6 | Ghost | 0.1% |
Content Management Systems power 22.9% of all websites we analyzed. WordPress dominates the CMS market with a 88.9% share among CMS-powered sites, maintaining its position as the world's most popular content management system.
Drupal holds second place with 5.6% market share. The gap between the top CMS and its competitors remains significant, though alternatives continue to gain ground in specific niches like e-commerce (Wix) and developer-focused platforms.
The remaining 77.1% of websites either use custom-built solutions, static site generators, or web applications that don't rely on a traditional CMS. This segment has been growing as more developers adopt JAMstack architectures and headless CMS approaches.
Our data covers 765,536 websites across all industries and geographies, providing a comprehensive view of the CMS landscape in 2026.