heap.io

We performed a comprehensive analysis of heap.io on 2026-06-30. The website returned an HTTP 200 status code with a server response time of 11693ms. The page is served over HTTP/2 protocol with Gzip compression enabled, achieving approximately 60.0% size reduction. The total page weight is 288 KB. The website uses a secure HTTPS connection with a valid SSL certificate issued by Let's Encrypt (DV type). The connection is encrypted using TLS 1.3 with the TLS_AES_128_GCM_SHA256 cipher suite and ECDSA-SHA384 signature algorithm. The certificate covers 3 domain(s) (Subject Alternative Names) and expires on 2026-07-30, which is 30 days from now. The security headers analysis reveals a score of 65/100 (moderate). The following security headers are properly configured: Strict-Transport-Security (HSTS), X-Frame-Options, X-Content-Type-Options, and Referrer-Policy. However, the site is missing Content-Security-Policy and Permissions-Policy, which could expose the site and its users to cross-site scripting (XSS), clickjacking, and other web-based attacks. Our technology detection scan identified 8 technologies across 6 categories powering heap.io. The detected stack includes Next.js css, React, Webpack, Vite, Hotjar, Heap, Google Tag Manager, and LinkedIn Insight Tag. The site uses Next.js as its primary framework (version css). The UI is built with React. Based on our comprehensive analysis of domain age, SSL configuration, email authentication, security headers, and blacklist status, heap.io receives an overall trust score of 78/100, classified as "Likely Safe".

After conducting a thorough safety and legitimacy analysis, heap.io receives a trust score of 78/100, which places it in the "Likely Safe" category. This score is calculated by evaluating multiple factors including SSL certificate validity, domain registration history, email authentication protocols, security header configuration, and blacklist status across major threat intelligence databases. The analysis identified several positive trust signals: a valid HTTPS connection protecting data in transit, HSTS (HTTP Strict Transport Security) enforcement preventing protocol downgrade attacks, a valid SSL certificate issued by Let's Encrypt with 30 days until expiration, SPF (Sender Policy Framework) email authentication preventing email spoofing, and DMARC email authentication with a quarantine policy. Areas of concern include: the absence of a Content-Security-Policy header, which leaves the site more vulnerable to cross-site scripting (XSS) attacks, the domain's WHOIS information is hidden behind a privacy service, making it harder to verify the owner's identity, and DNSSEC is not enabled, leaving DNS queries vulnerable to spoofing attacks. While these issues don't necessarily indicate malicious intent, they represent areas where the website's security posture could be improved. We checked heap.io against 8 major blacklist databases including Google Safe Browsing, Phishtank, Urlhaus, Openphish, Dnsfilter, Spamhaus Dbl, Surbl, and Virustotal. The domain passed all 8 checks with a clean status, meaning it has not been flagged for phishing, malware distribution, spam, or other malicious activities by any of the tested threat intelligence providers.

Our technology detection engine scanned heap.io and identified 8 distinct technologies across 6 categories. This analysis is performed by examining HTTP response headers, HTML source code patterns, JavaScript library fingerprints, CSS framework signatures, and DNS records. Framework: Next.js (version css) — provides the application framework and routing for heap.io. UI Library: React — handles the user interface rendering and component management for heap.io. Build Tool: Webpack and Vite — bundles and optimizes the JavaScript and CSS assets for heap.io. Analytics: Hotjar and Heap — tracks visitor behavior and provides traffic insights for heap.io. Tag Manager: Google Tag Manager — manages marketing and analytics tags without code changes for heap.io. Advertising: LinkedIn Insight Tag — handles advertising pixel tracking and conversion measurement for heap.io. We also extracted the following tracking identifiers: Google Tag Manager container GTM-K3HQ8NT. These IDs can be used to identify other websites operated by the same organization.

heap.io delivers its homepage in 11693ms (server response time), which is considered slow by industry standards. The total page weight is 288 KB, and we detected 182 resource requests loading assets from 14 third-party domains. A high number of third-party domains can significantly impact page load time due to additional DNS lookups and TLS handshakes required for each domain. The website uses Gzip compression for text-based assets, achieving an estimated 60.0% reduction in transfer size. This reduces bandwidth usage and improves page load times, especially for visitors on slower connections. Asset minification status: 0 out of 4 CSS files and 0 out of 15 JavaScript files are minified. Minifying the remaining 19 unminified file(s) could further reduce page weight by 10-30% for those assets. Minification is a best practice that reduces download sizes without affecting functionality. From an environmental perspective, each page view of heap.io produces approximately 0.14g of CO₂, earning a carbon rating of A. This places the website among the cleanest on the web, demonstrating efficient use of server resources and optimized content delivery. For reference, the average web page produces about 0.5g of CO₂ per page view. The page weight of 288 KB is the primary factor in this calculation. Core Web Vitals data from the Chrome User Experience Report (CrUX) is not available for heap.io. This typically means the site doesn't have enough real-world Chrome user traffic to generate statistically significant field data, or the domain is not included in the CrUX dataset. Core Web Vitals (LCP, INP, CLS) are important Google ranking factors that measure real user experience.

heap.io resolves to the IPv4 address 3.33.186.135, but does not support IPv6. IPv6 adoption is increasingly important as IPv4 address space becomes exhausted, and some ISPs and regions are transitioning to IPv6-only connectivity. The domain has 2 A record(s) configured. The domain name system is managed by 4 name servers: ns-1471.awsdns-55.org, ns-1905.awsdns-46.co.uk, ns-337.awsdns-42.com, and ns-650.awsdns-17.net. Having 4 name servers provides good redundancy — if one fails, the others can continue serving DNS queries. The choice of name servers often indicates the DNS hosting provider or CDN service being used. Email for heap.io is handled by Google Workspace with 5 MX records configured: aspmx.l.google.com, alt1.aspmx.l.google.com, and alt2.aspmx.l.google.com and 2 more. Multiple MX records provide failover redundancy — if the primary mail server is unavailable, email will be routed to the next available server. SPF (Sender Policy Framework) is configured, which specifies which mail servers are authorized to send email on behalf of this domain. This helps prevent email spoofing and improves email deliverability. DMARC (Domain-based Message Authentication, Reporting and Conformance) is configured with a quarantine policy — a moderate setting, directing unauthorized emails to spam/junk folders. DKIM was not detected. Without DKIM, recipients cannot cryptographically verify that emails claiming to be from this domain are authentic. DNSSEC is not enabled for heap.io. While not critical for most websites, DNSSEC adds an important security layer by ensuring DNS responses haven't been tampered with during transit. Enabling DNSSEC is recommended for domains handling sensitive data or financial transactions. Our subdomain enumeration scan discovered 4 active subdomains for heap.io: blog.heap.io, dev.heap.io, mail.heap.io, and www.heap.io. Active subdomains can reveal the organization's infrastructure, including development environments, API endpoints, and third-party service integrations.

The homepage of heap.io contains 1,079 words of visible text content. This is a substantial amount of content that provides good opportunities for search engine indexing. The page is structured with 15 H2 headings, 12 H3 headings, 0 H4 headings. The page includes 23 images. 16 images (70%) are missing alt text attributes, which is a significant concern for both accessibility and SEO. Screen readers rely on alt text to describe images to visually impaired users, and search engines use alt text to understand image content. Only 30% of images have proper alt text — we recommend adding descriptive alt attributes to all images. The link structure consists of 107 internal links pointing to other pages on the same domain and 21 external links pointing to third-party websites. The high number of internal links suggests a well-interconnected site structure, which helps search engines discover and crawl all pages efficiently. There are 15 external JavaScript files, 4 CSS stylesheets, and 2 iframes on the page. The site implements the following web standards and features: XML Sitemap (helps search engines discover all pages), robots.txt (controls search engine crawling behavior), and Progressive Web App (PWA) manifest (enabling app-like installation). Notable missing features: Schema.org structured data. Adding these could improve search engine discoverability and rich result eligibility. We detected the following payment methods accepted on heap.io: Discover. Offering multiple payment options including credit cards and digital wallets improves customer trust and can increase conversion rates. The website has social media presence across 3 platforms: Facebook (@HeapAnalytics), Twitter (@heap), and Youtube (@UCgoAkAVwOt_ZvfSZz7Dn1jQ). An active social media presence is a positive trust indicator and helps build brand awareness and customer engagement.

The title tag for heap.io is well-optimized at 38 characters: "Heap - Better Insights. Faster. | Heap". The length falls within the ideal range for Google search results, ensuring the full title is displayed without truncation. The meta description is 175 characters (slightly long): "Heap by Contentsquare is the only digital insights platform that shows everything users do on your site, revealing the "...". Google typically displays up to 155-160 characters of the meta description in search results. A compelling meta description with a clear call-to-action can significantly improve click-through rates from search results. The canonical url is correctly set to https://www.heap.io/, preventing duplicate content issues, the page language is declared as en, and a favicon is configured. Open Graph meta tags are configured with 4/4 recommended fields: OG title ("Heap - Better Insights. Faster...."), OG description, OG image (social sharing thumbnail), OG type (website). These tags control how the page appears when shared on Facebook, LinkedIn, and other social media platforms that support the Open Graph protocol. A Twitter Card of type summary_large_image is configured, which controls how links appear when shared on Twitter/X. The "summary_large_image" type displays a large image preview, which typically generates higher engagement rates than the basic card type.